Industry-Leading Media Quality for TuneIn

Marketers are concerned about fraud in digital audio — and it makes sense why. With an opportunity to reach nearly three-quarters of U.S. internet users, it’s crucial for marketers to know their ad spend is reaching real people. 

That’s why IAS is bringing its industry-leading media quality measurement to TuneIn. Starting today, marketers can have further confidence that their audio ads on TuneIn are driving engagement with real users. 

With IAS Audibility and Invalid Traffic measurement on TuneIn, marketers can:

• Validate campaigns using trusted third-party reporting and analysis for audio campaigns, compliant to MRC standards
• Access actionable insights like audible rate, audible impressions, invalid traffic rate, and more
• See a holistic view of performance with support across in-app and web browser streaming campaigns for the audio ad format

Drive engagement on TuneIn with the industry’s most actionable data. Download the one sheet now and reach out to an IAS representative to get started.